3 Smart Networking Strategies to Use at Your Next Event

3 Smart Networking Strategies to Use at Your Next Event I get asked quite a bit about networking and the relation to job search and personal branding. Sometimes it’s about where to find good networking events, sometimes it’s more about how to approach the whole networking thing. Networking is second nature to some people and it’s a bit foreign to others. Once you have developed and positioned yourself in your personal brand its time to go out and meet some people and make an impact with it I say. Why should you be networking? Did you ever hear the mantra that people buy from people they know, like and trust? This is as true as it ever was. But to get trusted you have to be liked, to be liked you have to be known… How do you get to know customers in the first place? Well, a networking event is a great forum for it. This is where people come out for the very reason to meet people, share ideas and in a way sell themselves. At a networking event, you are showcasing yourself, your expertise and ultimately your personal brand. There is plenty of networking advice out there, I have come up with three things that have worked well for me over the years and here goes: 1. Listen and then ask the right questions The golden rule at a networking event, or any other business interaction for that matter is to listen more than you talk. This is classic sales stuff that everyone should know. If you think about the really successful people in your life, are they very chatter boxes or are they listeners? I would think the latter. Do they ask the right questions? I would think they probably do. You will only reach success when you understand what other people really want. Sometimes you will get people asking for your services but not knowing exactly why. This is your job to listen and make sure they know their reasons for it and what they are trying to achieve. If you think about it, what salesperson would you buy a camera from; the one talking at you and selling feature after feature, or the other one asking what you are going to use it for? Being an active listener and asking the right questions sounds like simple stuff but it can be harder to actually do. Active listening takes effort but when you do it the right questions will pop up and the payback is there. 2. Partner up with the competition You will inevitably bump into people doing similar things to you at networking events. Instead of the Mexican stand-off which sometimes happens, try to find out where there can be synergies between the two of you. Lets say that you sell ice-cream for instance and you get talking to another ice-cream salesperson. Do you work the same location? Do you sell the same flavors? Do your customers have the same demographic? Same pricing? Probably not on most of these questions. This means you can share information on suppliers, discuss general market conditions and you can even set up a joint venture and seek global ice-cream domination. If you are a solo-preneur, your success will depend on fitting into an eco system of other consultants and freelancers. Make yourself useful to them and help out as much as possible; your efforts are always appreciated and you will be repaid at some stage. You will invariably bump into and sometimes lock horns with the competition at client sites. The networking event provides a safe environment where you can you can practise interaction with the competition without causing too much damage in front of a customer. 3. Hunters vs. farmers We have all been there. You get chatting to someone with a big smile from ear to ear. They are hyper friendly and rather quickly state their business while scanning the room for their next prey. They hand over their business card and expect you to reciprocate; they then make an excuse and move on to the next person. This person will go home that night and count up the number of cards they got and more crucially, how many of their own cards they handed out. These people are called hunters, meaning they are only interested in a quick chat and exchanging cards. Study after study shows that this approach doesnt work but some folks do it as handing out cards feels like an achievement. Farmers on the other hand, understand the value of knowing, liking and trusting people. They know that business relationships grow over time and they are prepared to bide their time. They say that all you need is twenty people in your network if you nurture it well. These twenty people may take many networking events to get right but the farmer knows that having a real connection with one person is much stronger than shallow chats with hundreds. In practical terms, when you start out on the networking circuit its probably difficult to know whos who. When you see the same faces a few weeks in a row youll know who the farmers are and where you need to put your energy. The fact that the farmers are laid back, very comfortable with networking and genuinely interested in people certainly will certainly help you on the way. Your turn Thats three tips that have worked for me, hope they are of use to you. Now what are your best networking tips? Please share your thoughts! Related reading: 5 Great Ways NOT to Network.

AP Resume Writing - How to Make Your Own Resume

AP Resume Writing - How to Make Your Own ResumeIf you're a fresh graduate and you want to apply for any job, then you should consider the possibility of writing your own professional AP resume. If you have no idea about the steps involved in this process, then this article is just for you. You will be able to learn about the various things that you need to know before starting on the actual writing of your resume.There are a lot of people who want to have a dream job and be able to live off their salary. But the salary alone is not enough for some people. There are others who are looking for a job because they have been laid off from their previous position. You should also have an idea about how to approach a new company before writing your own resume.To find a job that you like and make extra money, you will need to know the proper steps for your resume. The first thing that you need to do is to learn what the companies are looking for. You can start by reading online reviews about the companies. This way, you will get an idea about what the jobs are and whether or not the companies are hiring. This information is valuable for you when you write your own resume.You will also need to have a list of the skills that you can include in your resume. This list will consist of all the areas that you can write about on your resume. Make sure that you list your skills in the order that they will be discussed during the interview. Knowing the skill requirements will help you to write your own resume.When writing your own resume, you should be able to write about skills and abilities that you are known for. If you are a good writer, then you will be able to use this ability to your advantage when writing your own resume. If you do not know how to write your own resume, then you should consider hiring a professional resume writer.When you're preparing for the interview, your resume is only as good as the information that you put on it. You should make sure that the infor mation that you put on your resume will be very accurate. Make sure that you look at past resumes for reference, but do not take the information word for word.A good resume should not only be informative, but should also be appealing. If you have had previous experiences that will help you write your own resume, then this is one of the best ways to get ahead. If you feel that you cannot write your own resume, then it might be better for you to hire someone to do it for you.Making your own resume might sound like a hassle, but you don't have to worry about doing all of the work yourself. A good resume writer will be able to get you the right information about your resume and how to write it. Once you've taken care of the information that you need to know, you can then begin making your own resume.